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Single Side Window Display
Window display is a visual merchandising technique used by retailers to showcase their products and attract potential customers to their store. It involves creating a visually stunning and unique display in a store's front window that captures the attention of passersby and entices them to enter the store. Window displays are an important part of a retailer's marketing strategy and can be used to promote new products, seasonal items, or to create a themed display around a particular event or holiday. Window displays are typically designed by visual merchandisers or designers who use creative elements such as lighting, color, texture, and props to create an immersive environment that engages the senses and captures the imagination. A well-crafted window display can create a memorable customer experience and drive sales for a retailer.
Product Introduction
Smart-More's window display is an art form that is both creative and strategic, designed to capture the attention of passersby and draw them into a store. It is the first point of contact that a store has with potential customers, and a well-crafted display can evoke emotions, spark curiosity, and ultimately entice people to step inside and explore. Retail window displays are more than just arrangements of merchandise; they are carefully curated and styled to tell a story about the brand, the products, and the lifestyle that they represent. They are an extension of a store's overall brand image and can play a significant role in driving sales, building brand awareness, and creating a memorable customer experience.
The best retail window displays are visually striking, using a combination of lighting, color, texture, and props to create an immersive environment that engages the senses and captures the imagination. They are carefully planned and executed, taking into account factors such as seasonality, trends, and the target audience. Effective retail window displays require a keen understanding of consumer psychology and a deep knowledge of the brand and its products. They are the result of collaboration between designers, visual merchandisers, and marketers, who work together to create a cohesive and impactful message that resonates with the target audience. In short, retail window displays are a powerful tool for retailers to showcase their products, convey their brand identity, and create a memorable shopping experience. They are an art form that combines creativity and strategy to capture the attention of passersby and turn them into loyal customers.
Product Display
Product Features
- Creativity: Window displays are an art form that requires creativity to create a visually stunning and unique experience. Retailers often hire visual merchandisers or designers to create displays that capture the essence of their brand while standing out from competitors
- Storytelling: Window displays tell a story about the brand and the products on display. They evoke emotions and spark curiosity in potential customers, making them more likely to enter the store and engage with the products
- Seasonality: Window displays are often designed to reflect the current season or upcoming holidays. For example, retailers may create displays featuring winter sports gear during the holiday season or beachwear during the summer
- Brand Identity: Window displays are an extension of a retailer's brand identity. They reflect the values, personality, and aesthetic of the brand and are an important tool for building brand awareness and loyalty
- Attention-Grabbing: Window displays are designed to be eye-catching and attention-grabbing. They use elements such as lighting, color, texture, and movement to draw people's attention and make them stop and look
- Engagement: Window displays encourage engagement with the products on display. Retailers often incorporate interactive elements such as touch screens or interactive displays to encourage customers to engage with the products
System Architecture
Applications
- Retail: Retailers use window displays to showcase their products and attract potential customers to their stores. Window displays can be used to promote new products, seasonal items, or to create a themed display around a particular event or holiday
- Hospitality: Hotels and restaurants use window displays to showcase their amenities and services. Displays can include images of the interior decor, menu items, or promotions that are currently being offered.
- Trade Shows: Window displays can be used at trade shows to attract potential customers to a booth or exhibit. Displays can be used to showcase new products or to create a themed display that captures the attention of trade show attendees
- Museums and Art Galleries: Museums and art galleries use window displays to promote upcoming exhibits or to showcase artwork that is currently on display. Displays can be used to give potential visitors a preview of what they can expect to see inside
- Non-Profit Organizations: Non-profit organizations use window displays to promote their cause and raise awareness about their mission. Displays can be used to showcase images and information about the organization's work or to promote upcoming fundraising events
- Shops: Street-facing screens are often used for call-to-action promotions intended to draw people inside, while the screens on the reverse looking into the store tend to focus on information and branding. Those screens may be used for directories, driving awareness of new products, or online ordering and in-store pickup options
- Quick Service Restaurants (QSRs): Window facing screens drive promotions aimed at pedestrians based on everything from the time of day to the different average diner profile that shifts through a day and week
- Finance: Bankers use street-facing screens as part of broader local, regional or national marketing campaigns - offering continuity of messaging that consumers might also see in broadcast, out of home and online. They also try to attract new customers and prompt questions from existing ones about new services or attractive rates for savings, loans or credit cards
- Window Displays for Estate Agents: In the battle against internet-only estate agency businesses, instore display is playing an increasingly important role. High brightness window display screens help branches create high impact window displays that make the most of property photos and videos. This is important in selling property, but more important in attracting future venders, building brand differential and ensuring window displays deliver 24/7
Specification
| Model | SM-WD55 | SM-WD43 | |
|---|---|---|---|
| Panel | Size | 55 Inches LED Back light | 43 Inches LED Back light |
| Display Area | 1209.6*680.4mm | 941*529mm | |
| Display Resolution | 1920*1080 | ||
| Aspect Ratio | 16:9 | ||
| Brightness | 2500 cd/㎡ | 2500 cd/㎡ | |
| Contrast | 4000:1 | 4000:1 | |
| Color | 16.7M | 16.7M | |
| Response Time | 6.5ms | 6.5ms | |
| Backlight Life Cycle | ≥50,000 hours | ||
| Viewing Angle | 178°/ 178°/ 178°/ 178°(L/R/U/D) | ||
| Power | Consumption | 260W | 200W |
| Input | 100-240VAC, 50/60HZ | ||
| I/O Ports | HDMI*1, VGA*1, DVI*1 | ||
| Dimensions | Net Dimension | 1312*758*80mm | 1032*601*80mm |
| Net Weight | / | / | |
| Others | Cooling System | Air Cooling System (Fans) | |
| Speaker | 2 * 8Ω / 5W | ||
| Accessories | Power Cord, Remote, Key | ||
| Working Temperature | 0℃～40℃ | ||
| Working Humidity | 20%～80% | ||
| Storage Temperature | -20℃～65℃ | ||
| Storage Humidity | 10%～90% | ||
